Learn how Ahern Hotel collects, uses, protects, and shares information when you visit our website, use our services, or interact with us. This Privacy Policy outlines our practices and your rights regarding personal information.
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300 West Sahara, LLC d/b/a The Ahern Hotel and Convention Center (hereafter “Ahern Hotel”) values your patronage and respects your privacy. This Privacy Policy (“Policy”) describes the information collection, use, protection, and sharing practices of Ahern Hotel websites, mobile applications, electronic communications, and properties described below.
If you have any questions or concerns about this Policy, please Contact Us.
This Policy applies only to Ahern Hotel (collectively, “us,” “we,” or “our”), Ahern Hotel websites (“websites”), subpages, mobile applications, social media pages, and other electronic communications that we control and that post this Policy (collectively, “Ahern Hotel Online Services”), as well as the following property:
As used in this Policy, the word “including” means including, without limitation.
300 West Sahara, LLC d/b/a The Ahern Hotel and Convention Center is a corporation subject to the laws of the United States. This Policy describes our information collection, use, protection, and sharing practices in the United States.
The United States may not offer the same level of privacy protection as other jurisdictions. In jurisdictions outside the United States where we are subject to different or more restrictive local laws, we may adjust our practices to comply with those laws.
Except where different or more restrictive local laws apply, we make no representation that the practices described in this Policy comply with laws outside the United States that may apply to the collection, security, use, or disclosure of information.
Information collected or stored in jurisdictions outside the United States may, subject to applicable law, be disclosed or transferred to the United States or other locations. When information is transferred to the United States, it will be handled in accordance with applicable United States law.
When you visit, use, or access Ahern Hotel, The Showroom at Ahern Hotel, related websites, subpages, or Ahern Hotel Online Services, you may provide us with, or we may collect, information that can be used to personally identify you.
This may include your name, date of birth, postal address, email address, telephone number, and videos, recordings, or images of you (“Personal Information”). We may also obtain Personal Information from third parties.
If you apply for a position with us, we may request certain information about you, including your employment and education history, résumé, and other information relevant to your application.
When you park a vehicle at, or otherwise visit, Ahern Hotel, we may collect information about the vehicle, including images of the vehicle, its make, model, and license plate number.
For example, we may collect license plate information through technology known as Automatic License Plate Recognition, which captures images of vehicle license plates and related information, such as the date and time of image capture, for safety, security, fraud prevention, and other purposes.
When you visit, use, or access Ahern Hotel, The Showroom at Ahern Hotel, related websites, subpages, or Ahern Hotel Online Services, we may collect information about your activities and transactions, including purchases and reservations.
When you make a purchase, visit, use, or access Ahern Hotel or Ahern Hotel Online Services, or otherwise engage in transactions or activities with us, you may provide us with Sensitive Personal Information.
This may include your credit or debit card number, financial account number, biometric information, medical or health-related information, driver’s license number, government-issued identification number, Social Security number, passport number, or naturalization number (“Sensitive Personal Information”).
When you use Wi-Fi services made available at Ahern Hotel or The Showroom at Ahern Hotel, we may collect, either directly or through third parties, information about the websites you visit, the type of device and browser you use, your device identification number, your precise physical location, bandwidth usage, session duration, and similar information.
Even if you choose not to use Wi-Fi services made available at Ahern Hotel or The Showroom at Ahern Hotel, we may still collect information concerning the precise physical location of your mobile device within or around Ahern Hotel for Non-Marketing Purposes, as described in Section 4: How We Use The Information We Collect below.
With notice or your consent, and regardless of whether you use Wi-Fi services made available at Ahern Hotel, we may also collect information about the precise physical location of your mobile device within or around Ahern Hotel for marketing purposes.
When you visit, use, or access Ahern Hotel Online Services, we may collect information about the type of device and browser you use, the unique identifier assigned to your server or Internet connection, your physical location, and your interactions with Ahern Hotel Online Services.
We may also use cookies and similar technologies to help us recognize and serve you better. Cookies are small files containing information sent by a website and stored on your device.
Cookies may allow us to collect information such as webpages visited, links clicked, materials downloaded, and session activity. Cookies may also place a unique identifier on your device. This information helps us generate usage statistics and may be used for troubleshooting, analytics, issue resolution, and other purposes.
Different types of cookies and similar technologies may be used in connection with Ahern Hotel Online Services. You may configure your browser to reject cookies or notify you when cookies are offered so that you can choose whether to accept them. However, rejecting or disabling cookies may limit your ability to complete certain transactions or use certain features of Ahern Hotel Online Services.
When you use integrated social media features on Ahern Hotel Online Services or interact with us through third-party social media websites or applications, we may obtain information including your name, email address, videos, recordings, and images of you.
When you physically visit Ahern Hotel, The Showroom at Ahern Hotel, or other areas of the property, we may use video and other surveillance systems to monitor public and sensitive areas within and around the property for safety, security, fraud prevention, and other purposes. Some surveillance systems may incorporate facial recognition technologies, which may be used for additional screening.
When you call Ahern Hotel, including to make a hotel reservation, dining reservation, or purchase entertainment tickets, or otherwise communicate with us through audio, electronic, or video channels, we may collect information related to you and your request or inquiry. We may also monitor or record such interactions.
We may obtain information about you from third parties, including entities that direct you to, are located at, or are accessible through Ahern Hotel, The Showroom at Ahern Hotel, related websites, subpages, or Ahern Hotel Online Services, as well as business partners, family members, and friends.
Third parties may use cookies and similar technologies to collect information through Ahern Hotel Online Services and other websites for a variety of purposes, including providing you with advertisements. This type of ad customization is commonly referred to as interest-based advertising.
For more information about interest-based advertising, please visit the Network Advertising Initiative.
The use of cookies, web beacons, and similar technologies by third parties through Ahern Hotel Online Services is subject to those third parties’ own privacy policies, not this Policy.
If you would like more information about your choices regarding interest-based advertising, including how to opt out of certain uses of information collected by participating members of the Network Advertising Initiative and Digital Advertising Alliance, please visit the Network Advertising Initiative opt-out page.
Where required by applicable law, Ahern Hotel recognizes supported opt-out preference signals, including Global Privacy Control (GPC), as a request to opt out of certain uses or sharing of Personal Information.
We may not respond to all browser-based tracking signals or settings, including legacy “Do Not Track” signals, where they are not required or supported.
We may use the information we collect for our own marketing purposes, including notifying you of special promotions, offers, and events through email, direct mail, social media, telephone, text message, push notifications, in-room notifications, and other means.
We may use the information we collect for non-marketing purposes including:
Where possible, we may link Personal Information, such as your name or email address, with non-Personal Information, such as a unique identifier associated with your computer or mobile device.
We may also link Personal Information with other generally or publicly available information to help us identify your preferences or interests.
The information we collect may also be combined with information available from other sources, including:
We may share the information we collect among Ahern Hotel, The Showroom at Ahern Hotel, Ahern Hotel Online Services, and our internal departments and business functions for the purposes described in this Privacy Policy.
Sensitive Personal Information will only be shared for Non-Marketing Purposes.
We may share the information we collect with business partners and other third parties for joint marketing purposes, their marketing purposes, or other purposes described in this Policy.
Even if you opt out of allowing us to share your Personal Information with business partners and other third parties for marketing purposes, we may still share information with them for Non-Marketing Purposes, such as processing transactions, fulfilling your requests, or responding to your inquiries.
Sensitive Personal Information will only be shared with our business partners and other third parties for Non-Marketing Purposes.
When we provide Sensitive Personal Information or other Personal Information to business partners or other third parties, we require them to exercise reasonable care to protect the information and limit its use to the purposes for which it was provided.
We may engage third-party service providers to perform on our behalf, including reservation and ticketing services, payment processing, lead collection, communications, analytics, marketing support, technology services, loyalty program administration, fulfillment, and other business functions.
These service providers may collect or receive access to Personal Information when reasonably necessary to perform services for us. We require service providers to use the information only for the purposes for which it was provided and to protect it in accordance with applicable law and their contractual obligations.
We may share or transfer information we collect, including Personal Information and Sensitive Personal Information, in connection with a merger, acquisition, sale, reorganization, financing, transfer of assets, or other business transaction involving all or part of Ahern Hotel or its related entities.
We use NCR CLUTCH, our Ahern Rewards loyalty program provider, to deliver certain email communications. You may unsubscribe at anytime by clicking the “Unsubscribe” link at the bottom of any marketing email or by contacting the Ahern Hotel Loyalty Rewards Department at ahc-loyaltyrewards@ahernhotel.com.
If you would like to request a complete marketing opt-out, please fill out our Marketing Opt-Out Request Form.
We use NCR CLUTCH, our Ahern Rewards loyalty program provider, to deliver certain SMS text communications. You may unsubscribe at anytime by replying “STOP” to (702) 546-4111 or by contacting the Ahern Hotel Loyalty Rewards Department at ahc-loyaltyrewards@ahernhotel.com.
If you would like to request a complete marketing opt-out, please fill out our Marketing Opt-Out Request Form.
You may opt out of Ahern Hotel marketing communications at any time by:
A complete Marketing Opt-Out request is intended to remove you from Ahern Hotel Marketing communications. We may continue to contact you regarding reservations, transactions, service requests, account activity, or Non-Marketing purposes.
For information about how to opt out of certain uses of information collected by third-party advertising companies through Ahern Hotel Online Services, please visit the Network Advertising Initiative opt-out page.
You may also manage certain cookie and tracking preferences through the controls available on our website. Where required by applicable law, Ahern Hotel recognizes supported opt-out preference signals, including Global Privacy Control (GPC).
Nevada law gives eligible Nevada residents certain rights regarding covered personal information collected by qualifying businesses. These rights may include the ability to submit a verified request directing a business not to sell certain covered information.
To exercise your Nevada privacy rights, you may submit a request through our Marketing Opt-Out Request Form. We may ask you to provide information reasonably necessary to verify your identity and process your request.
We will review and respond to verified requests in accordance with applicable Nevada law. Certain disclosures may not be considered a “sale” under Nevada law, including disclosures made to service providers, affiliated entities, or other parties when necessary to provide requested services, complete transactions, or support business operations.
For more detailed information about Nevada Privacy rights and applicable law, please refer to Nevada Revised Statutes Chapter 603A
California residents have specific privacy rights under the California Consumer Privacy Act (CCPA), as amended by the California Privacy Rights Act. These rights apply to Personal Information collected by businesses that are subject to the law and may include the right to:
California residents may also use supported opt-out preference signals, such as Global Privacy Control (GPC), to communicate certain opt-out requests as permitted by applicable law.
Additional details about how Ahern Hotel collects and uses Personal Information, how to exercise these rights, and the procedures that apply to privacy requests are provided in sections below.
Depending on how you interact with Ahern Hotel, we may collect different categories of Personal Information. During the preceding 12 months, we collected the following categories of Personal Information:
We may collect this information directly from you, automatically when you use Ahern Hotel Online Services or visit the property, from service providers and business partners, and from other sources described in Section 2: Information We Collect.
We may use these categories of information for the purposes described throughout this Policy, including providing and managing reservations and services, processing transactions, administering Ahern Rewards, communicating with guests, maintaining safety and security, preventing fraud, conducting analytics, improving our services, complying with legal obligations, supporting business operations, and conducting marketing or advertising activities where permitted by law.
During the preceding 12 months, we disclosed categories of Personal Information described above for business purposes to service providers, contractors, analytics providers, technology providers, and other providers supporting Ahern Hotel’s business operations. These disclosures may have supported processing reservations and transactions, providing customer service, administering Ahern Rewards, processing payments, conducting analytics, maintaining safety and security, preventing fraud, supporting technology systems, and providing other services on behalf of Ahern Hotel.
We may also disclose Personal Information to business partners, affiliated or related entities, government authorities, or other parties as described in this Policy or as permitted or required by applicable law.
Ahern Hotel does not sell customer contact lists or Personal Information in exchange for monetary compensation.
We may use third-party analytics, advertising, and marketing technologies, including services provided by Google and Meta. Certain uses of these technologies may constitute a “sale” or “sharing” of Personal Information under California law, including for cross-context behavioral advertising.
During the preceding 12 months, Ahern Hotel sold or shared the following categories of Personal Information, as those terms are defined under California law:
These categories were sold or shared with online advertising services and marketing partners for cross-context behavioral advertising and, where applicable, other marketing-related activities that may constitute a sale under California law.
California residents may have the right to opt out of the sale or sharing of their Personal Information. Where required by applicable law, we also recognize supported opt-out preference signals, including Global Privacy Control (GPC).
You may exercise these rights through the methods described in the Exercising Your Rights section of this Policy.
We may collect Sensitive Personal Information as described in Section 2: Sensitive & Private Information and use it for Non-Marketing Purposes as described in Section 4: How We Use The Information We Collect, including safety and security, fraud prevention, legal and regulatory compliance, processing transactions and refunds, collecting debts, protecting our rights and property, and responding to incidents or requests from law enforcement or other government authorities.
We do not use or disclose Sensitive Personal Information for the purpose of inferring characteristics about consumers or for marketing purposes.
Where required by applicable law, California residents may have the right to limit certain uses or disclosures of Sensitive Personal Information.
Ahern Hotel recognizes supported opt-out preference signals, including Global Privacy Control (GPC), where required by applicable law.
When a supported GPC signal is detected, we treat it as a request to opt out of the sale or sharing of Personal Information associated with the browser or device sending the signal and, where required by applicable law, any consumer profile associated with that browser or device.
Because GPC generally operates through a browser or device, the preference may not automatically apply across unrelated browsers, devices, or accounts unless we are able or required by law to associate the signal with them.
Ahern Rewards is a free loyalty program that provides members with points, discounts, promotional offers, rewards, and other benefits in connection with eligible purchases and participation in the program.
Guests may opt in to Ahern Rewards by voluntarily enrolling through participating point-of-sale locations at Ahern Hotel or online through the Ahern Rewards website. No purchase is required to enroll. New members receive 1,000 introductory points, which may be used toward a future eligible purchase.
Members generally earn 10 points for every $1 spent on eligible purchases. 1,000 points may be redeemed for a $10 reward. Points may be used toward eligible purchases and promotional benefits in accordance with the Ahern Rewards program terms.
Points are not awarded on hotel rooms, vending machines, taxes, gratuities, or other non-point-of-sale purchases. A minimum $1 purchase is required to use reward points.
Points earned through everyday eligible purchases do not expire after they are awarded. Referral Points expire six months after they are awarded if not redeemed before expiration.
Participation in Ahern Rewards is voluntary. Members may close their Ahern Rewards account at any time by contacting the Ahern Hotel Loyalty Rewards Department at ahc-loyaltyrewards@ahernhotel.com. Closing an account will result in forfeiture and removal of unused points.
Ahern Hotel may collect and use Personal Information in connection with Ahern Rewards to administer the program, maintain member accounts, track eligible purchases and points, provide rewards and promotional benefits, communicate with members, and support the operation and improvement of the program.
Personal Information associated with Ahern Rewards may include Identifiers, such as name and contact information, and Commercial Information, such as eligible purchases, transaction history, points, rewards, and loyalty program activity.
California Civil Code § 1798.83, commonly known as the “Shine the Light” law, permits California residents to request certain information regarding disclosures of Personal Information to third parties for those third parties’ own direct-marketing purposes.
Ahern Hotel does not disclose customer Personal Information to third parties for their own independent direct-marketing purposes.
For questions regarding our privacy practices or your California privacy rights, please contact us by the methods described in the (CA) Exercising Your Rights section below.
Ahern Hotel does not knowingly sell or share the Personal Information of consumers under 16 years of age without appropriate affirmative authorization where required by California law.
We do not intentionally direct Ahern Rewards or age-restricted marketing communications to minors. Where appropriate, we may take steps to limit or suppress marketing communications based on age or other information available to us.
California residents may exercise applicable privacy rights by submitting a request through the methods described in this Policy, including our Marketing Opt-Out Request Form, and by calling us directly at (725) 214-4800.
When you submit a privacy request through our Marketing Opt-Out Request Form, we may ask you to provide information reasonably necessary to verify your identity where verification is required or permitted by applicable law and to process the request. The type of information requested may vary depending on the nature of the request and the sensitivity of the Personal Information involved.
We do not require identity verification to process requests to opt out of the sale or sharing of Personal Information, although we may request information reasonably necessary to complete the request.
You may also designate an authorized agent to submit a request on your behalf. Where permitted by law and applicable to the type of request, we may require verification of the agent’s authority and may also verify your identity directly before completing the request.
We will review and respond to requests in accordance with applicable California law. Certain requests may be denied or limited where an exception applies, and we will provide additional information where required by law.
We retain Personal Information only for as long as reasonably necessary to fulfill the purposes for which it was collected, comply with legal and regulatory requirements, protect our rights and property, maintain safety and security, prevent fraud, and support legitimate business needs.
The length of time we retain each category of Personal Information may vary depending on the nature of the information, the purposes for which it was collected or used, andd applicable legal, contractual, operational, or regulatory requirements.
For more information about California privacy rights, the California Consumer Privacy Act (CCPA), and applicable regulations, please visit the California Privacy Protection Agency.
For questions about this Policy or to exercise applicable privacy rights, please use the contact methods described in the (CA) Exercising Your Rights section above.
Virginia residents acting in an individual or household may have certain privacy rights under the Virginia Consumer Data Protection Act, including the right to:
These rights are subject to applicable exceptions and limitations under Virginia law. Ahern Hotel may take reasonable steps to authenticate a request before processing it.
Ahern Hotel may collect and process Sensitive Personal Information as described in Section 2: Sensitive & Private Information for purposes such as providing requested services, processing transactions, maintaining safety and security, preventing fraud, complying with legal obligations, and supporting other legitimate business operations.
Where required by Virginia law, Ahern Hotel will obtain consent before processing Sensitive Personal Information.
Virginia residents may have additional rights regarding Sensitive Personal Information under applicable law.
Ahern Hotel may use Personal Information in connection with advertising, analytics, and related business activities, as described in this Policy.
Virginia residents may have the right to opt out of the processing of Personal Information for purposes of targeted advertising, the sale of Personal Information, or profiling in furtherance of decisions that produce legal or similarly significant effects.
Virginia residents may exercise applicable privacy rights by submitting a request through the methods described in this Policy, including our Marketing Opt-Out Request Form, and by calling us directly at (725) 214-4800.
When you submit a privacy request throungh our Marketing Opt-Out Request Form, we may ask you to provide information reasonably necessary to verify your identity and process the request. The type of information requested may vary depending on the nature of the request and the sensitivity of the Personal Information involved.
If Ahern Hotel denies a privacy request, Virginia residents may appeal the decision by submitting an appeal through our Marketing Opt-Out Request Form or by calling us directly at (725) 214-4800.
When submitting an appeal, please indicate that you are appealing a prior privacy request decision and provide information reasonably necessary for us to identify the original request and review the appeal.
We will review and respond to appeals in accordance with applicable Virginia law. If an appeal is denied, we will provide information about how you may contact the Office of the Attorney General of Virginia to submit a complaint.
For more information about Virginia privacy rights and the Virginia Consumer Data Protection Act, please refer to the official Code of Virginia, Chapter 53: Consumer Data Protection Act.
For questions about this Policy or to exercise applicable privacy rights, please use the contact methods described in the (VA) Exercising Your Rights section above.
Colorado residents acting in an individual or household context may have certain privacy rights under the Colorado Privacy Act, including the right to:
These rights are subject to applicable exceptions and limitations under Colorado law. Ahern Hotel may take reasonable steps to authenticate a request before processing it.
Ahern Hotel may collect and process Sensitive Personal Information as described in Section 2: Sensitive & Private Information for purposes such as providing requested services, processing transactions, maintaining safety and security, preventing fraud, complying with legal obligations, and supporting other legitimate business operations.
Where required by Colorado law, Ahern Hotel will obtain consent before collecting or processing Sensitive Personal Information.
Colorado residents may have additional rights regarding Sensitive Personal Information under applicable law.
Ahern Hotel may use Personal Information in connection with advertising, analytics, and related business activities, as described in this Policy.
Colorado residents may have the right to opt out of the processing of Personal Information for purposes of targeted advertising, the sale of Personal Information, or profiling in furtherance of decisions that produce legal or similarly significant effects.
Where required by Colorado law, Ahern Hotel also recognizes supported universal opt-out mechanisms that communicate a consumer’s preference to opt out of certain processing activities.
Colorado residents may use supported universal opt-out mechanisms to communicate a preference to opt out of the sale of Personal Information or the processing of Personal Information for targeted advertising.
Ahern Hotel recognizes supported universal opt-out mechanisms where required by Colorado law, including Global Privacy Control (GPC).
When a supported universal opt-out signal is detected, we treat it as a request to opt out of the sale of Personal Information or the processing of Personal Information for targeted advertising, as indicated by the mechanism, for the associated browser or device and, where known or required by applicable law, the consumer.
Colorado residents may exercise applicable privacy rights by submitting a request through the methods described in this Policy, including our Marketing Opt-Out Request Form, and by calling us directly at (725) 214-4800.
When you submit a privacy request through our Marketing Opt-Out Request Form, we may ask you to provide information reasonably necessary to verify your identity and process the request. The type of information requested may vary depending on the nature of the request and the sensitivity of the Personal Information involved.
If Ahern Hotel denies a privacy request, Colorado residents may appeal the decision by submitting an appeal through our Marketing Opt-Out Request Form or by calling us directly at (725) 214-4800.
When submitting an appeal, please indicate that you are appealing a prior privacy request decision and provide information reasonably necessary for us to identify the original request and review the appeal.
We will review and respond to appeals in accordance with applicable Colorado law. If an appeal is denied, we will provide information about how you may contact the Colorado Attorney General to submit a complaint.
For more information about Colorado privacy rights and the Colorado Privacy Act, please visit the Colorado Attorney General.
For questions about this Policy or to exercise applicable privacy rights, please use the contact methods described in the (CO) Exercising Your Rights section above.
Utah residents acting in an individual or household context may have certain privacy rights under the Utah Consumer Privacy Act, including the right to:
These rights are subject to applicable exceptions and limitations under Utah law. Ahern Hotel may take reasonable steps to authenticate a request before processing it.
Ahern Hotel may collect and process Sensitive Personal Information as described in Section 2: Sensitive & Private Information for purposes such as providing requested services, processing transactions, maintaining safety and security, preventing fraud, complying with legal obligations, and supporting other legitimate business operations.
Where required by Utah law, Ahern Hotel will provide appropriate notice and an opportunity to opt out before processing Sensitive Personal Information.
Utah residents may have additional rights regarding Sensitive Personal Information under applicable law.
Ahern Hotel may use Personal Information in connection with advertising, analytics, and related business activities, as described in this Policy.
Utah residents may have the right to opt out of the processing of Personal Information for purposes of targeted advertising or the sale of Personal Information.
Utah residents may exercise applicable privacy rights by submitting a request through the methods described in this Policy, including our Marketing Opt-Out Request Form, and by calling us directly at (725) 214-4800.
When you submit a privacy request through our Marketing Opt-Out Request Form, we may ask you to provide information reasonably necessary to verify your identity and process the request. The type of information requested may vary depending on the nature of the request and the sensitivity of the Personal Information involved.
For more information about Utah privacy rights and the Utah Consumer Privacy Act, please visit the Utah Division of Consumer Protection.
For questions about this Policy or to exercise applicable privacy rights, please use the contact methods described in the (UT) Exercising Your Rights section above.
Connecticut residents acting in an individual or household context may have certain privacy rights under the Connecticut Data Privacy Act, including the right to:
These rights are subject to applicable exceptions and limitations under Connecticut law. Ahern Hotel may take reasonable steps to authenticate a request.
Ahern Hotel may collect and process Sensitive Personal Information as described in Section 2: Sensitive & Private Information for purposes such as providing requested services, processing transactions, maintaining safety and security, preventing fraud, complying with legal obligations, and supporting other legitimate business operations.
Where required by Connecticut law, Ahern Hotel will obtain consent before processing Sensitive Personal Information.
Connecticut residents may have additional rights regarding Sensitive Personal Information under applicable law.
Ahern Hotel does not collect, use, or sell Personal Information for the purposes of training large language models.
Ahern Hotel may use Personal Information in connection with advertising, analytics, and related business activities, as described in this Policy.
Connecticut residents may have the right to opt out of the processing of Personal Information for purposes of targeted advertising, the sale of Personal Information, or profiling in furtherance of automated decisions that produce legal or similarly significant effects.
Where required by applicable Connecticut law, Ahern Hotel will honor supported opt-out preference signals or other universal opt-out mechanisms for applicable processing activities.
Connecticut residents may use supported universal opt-out mechanisms to communicate a request to opt out of the processing of Personal Information for purposes of targeted advertising or the sale of Personal Information.
Ahern Hotel recognizes supported opt-out preference signals, including Global Privacy Control (GPC), where required by applicable Connecticut law.
When a supported opt-out preference signal is detected, Ahern Hotel treats the signal as a request to opt out of the sale of Personal Information or the processing of Personal Information for targeted advertising, as indicated by the signal, subject to applicable Connecticut law and the technical capabilities of the signal.
Connecticut residents may exercise applicable privacy rights by submitting a request through the methods described in this Policy, including our Marketing Opt-Out Request Form, or by calling us directly at (725) 214-4800.
When you submit a privacy request through our Marketing Opt-Out Request Form, we may ask you to provide information reasonably necessary to authenticate the request where authentication is required or permitted by applicable law and to process the request.
We will review and respond to requests in accordance with applicable Connecticut law. Certain requests may be subject to exceptions, limitations, or other requirements under applicable law.
If Ahern Hotel denies a privacy request, Connecticut residents may appeal that decision by submitting an appeal through our Marketing Opt-Out Request Form, or by calling us directly at (725) 214-4800.
When submitting an appeal, please indicate that you are appealing a previous privacy request and provide information sufficient for us to identify the original request and review the decision.
We will review and respond to appeals in accordance with applicable Connecticut law. If an appeal is denied, we will provide information about how you may contact the Connecticut Attorney General to submit a complaint.
For more information about Connecticut privacy rights and the Connecticut Data Privacy Act, please visit the Connecticut Attorney General.
For questions about this Policy or to exercise applicable privacy rights, please use the contact methods described in the (CT) Exercising Your Rights section above.
Residents of certain U.S. states not separately addressed above, including Delaware residents, may have privacy rights under applicable state law regarding the Personal Information we collect, use, disclose, or otherwise process.
Depending on your state of residence and applicable law, these rights may include the right to:
The availability and scope of these rights may vary depending on your state of residence and applicable law. Certain rights may also be subject to exceptions, limitations, authentication requirements, or other conditions.
Ahern Hotel may collect and process Sensitive Personal Information as described in Section 2: Sensitive & Private Information for purposes such as providing requested services, processing transactions, maintaining safety and security, preventing fraud, complying with legal obligations, and supporting other legitimate business operations.
Depending on your state of residence and applicable law, Ahern Hotel may be required to provide additional notice, obtain consent, offer an opportunity to opt out, or provide other rights regarding the collection or processing of Sensitive Personal Information.
Residents of certain U.S. states may have additional rights regarding Sensitive Personal Information under applicable law.
Ahern Hotel may use Personal Information in connection with advertising, analytics, and related business activities, as described in this Policy.
Depending on your state of residence and applicable law, you may have the right to opt out of certain processing activities, which may include targeted advertising, the sale or sharing of Personal Information, or certain profiling that produces legal or similarly significant effects.
Where required by applicable law, Ahern Hotel will honor supported opt-out requests and applicable preference signals for these processing activities.
Residents of certain U.S. states may use supported universal opt-out mechanisms or preference signals to communicate a request to opt out of certain processing activities, such as targeted advertising or the sale or sharing of Personal Information, where provided by applicable law.
Ahern Hotel recognizes supported opt-out preference signals, including Global Privacy Control (GPC), where required by applicable law.
When a supported opt-out preference signal is detected, Ahern Hotel treats the signal as a request to opt out of applicable processing, as indicated by the signal and where required by applicable law, for the browser or device from which the signal is sent.
Residents of certain U.S. states may exercise applicable privacy rights by submitting a request through the methods described in this Policy, including our Marketing Opt-Out Request Form, or by calling us directly at (725) 214-4800.
When you submit a privacy request through our Marketing Opt-Out Request Form, we may ask you to provide information reasonably necessary to verify your identity or authenticate the request where required or permitted by applicable law and to process the request. The type of information requested may vary depending on the nature of the request, your state of residence, and the sensitivity of the Personal Information involved.
We will review and respond to requests in accordance with applicable law. Certain requests may be subject to exceptions, limitations, authentication requirements, or other conditions under applicable law.
Residents of certain U.S. states may have the right to appeal a decision regarding a privacy request where provided by applicable law.
If you wish to appeal a decision, you may submit an appeal through our Marketing Opt-Out Request Form, or by calling us directly at (725) 214-4800.
When submitting an appeal, please indicate that you are appealing a previous privacy request and provide information sufficient for us to identify the original request and review the decision.
We will review and respond to appeals in accordance with applicable law. Where required, if an appeal is denied, we will provide information about how you may contact the appropriate state authority or regulator to submit a complaint.
For more information about privacy rights that may apply in your state, please refer to the website of your state Attorney General or other applicable state privacy regulator.
For questions about this Policy or to exercise applicable privacy rights, please use the contact methods described in the Exercising Your Rights section above.
Ahern Hotel retains Personal Information for as long as reasonably necessary to fulfill the purposes for which it was collected, provide requested services, maintain business and operational records, comply with legal and regulatory obligations, resolve disputes, enforce agreements, protect our rights and property, and maintain safety and security.
The length of time we retain Personal Information may vary depending on the type of information, the nature of our relationship with you, the purpose for which the information was collected, and applicable legal, regulatory, contractual, accounting, or operational requirements.
When Personal Information is no longer reasonably necessary for these purposes, we may delete, anonymize, de-identify, or otherwise securely dispose of it in accordance with applicable law and our internal retention practices.
Ahern Hotel uses reasonable administrative, technical, and physical safeguards designed to protect Personal Information against unauthorized access, loss, misuse, alteration, disclosure, or destruction.
These safeguards may include access controls, authentication measures, secure system configurations, encryption where appropriate, monitoring, employee training, vendor oversight, and other security practices based on the nature and sensitivity of the information involved.
However, no method of transmission over the Internet, electronic storage system, or security measure can be guaranteed to be completely secure. While we take reasonable steps to protect Personal Information, we cannot guarantee the absolute security of information transmitted to or stored by us.
If we become aware of a security incident involving Personal Information, we may take steps to investigate, contain, remediate, and provide notifications where required by applicable law.
Ahern Hotel Online Services may contain links to websites, applications, or services operated by third parties, including business partners and service providers.
Ahern Hotel is not responsible for the privacy, security, content, or data-handling practices of websites or services that we do not control. When you leave an Ahern Hotel Online Service or interact with a third-party service, that third party’s privacy policy and terms may apply.
We encourage you to review the privacy policies and terms of any third-party websites or services before providing Personal Information or using those services.
Certain areas, services, events, or activities offered by Ahern Hotel may be restricted to individuals who meet applicable age requirements, including age 21 or older where required by law or by the nature of the service. Individuals who do not meet the applicable age requirement may not access or participate in those restricted areas, services, events, or activities.
Ahern Hotel does not knowingly collect Personal Information directly from children under 13 through Ahern Hotel Online Services without appropriate parental or guardian authorization where required by applicable law.
If you are a parent or legal guardian and believe that a child has provided Personal Information to Ahern Hotel in a manner inconsistent with applicable law, please contact us using the methods described in this Policy. We may take reasonable steps to verify the request and, where appropriate, delete or otherwise address the information in accordance with applicable law.
Ahern Hotel does not knowingly sell or share the Personal Information of minors, or process minors’ Personal Information for targeted advertising, where prohibited by applicable law.
Where applicable law requires affirmative authorization or consent for certain processing involving minors, Ahern Hotel will obtain the required authorization or consent before engaging in that processing.
We do not intentionally direct Ahern Rewards or age-restricted marketing communications to minors. Where appropriate, we may take steps to limit or suppress marketing communications based on age or other information available to us.
Ahern Hotel may update this Policy from time to time to reflect changes in our practices, services, legal obligations, or other operational requirements.
When we make material changes to this Policy, we may provide notice as required by applicable law, including by updating the Policy was most recently update.
EFFECTIVE DATE: September 10, 2026
